Executive Benefits & Non-Qualified Plans

Executive Benefits & Non-Qualified Plans

Reward and retain the people who drive your business, and go beyond IRS retirement plan limits, with benefits you offer only to the people you choose.

Custom executive benefits for closely held businesses.

Keep Your Best People

A free executive benefits review for your business

The Short Answer

What is a non-qualified retirement plan?

A non-qualified retirement plan is a retirement or compensation benefit that sits outside the IRS rules for 401(k) and pension plans. Because it isn’t “qualified,” it doesn’t have to cover every eligible employee and isn’t subject to the same contribution limits. You decide who gets it, how much, and on what terms.

Businesses use non-qualified plans, often called executive benefits, to reward and retain key employees, to create “golden handcuffs” for the people they can’t afford to lose, and to give owners and executives a way to save beyond what qualified plans allow.

Plan Types

Common types of executive benefit plans

Non-qualified deferred compensation (NQDC)

Key employees defer part of their salary or bonus to a future date, such as retirement. They aren’t taxed on the deferred amount until it’s paid out, and the business takes its deduction at that time. Plans must follow the rules in IRS Section 409A.

Supplemental executive retirement plan (SERP)

The business promises a key person an additional retirement benefit on top of the qualified plan, often with a vesting schedule that rewards them for staying.

Section 162 executive bonus plan

The business pays a deductible bonus that the employee uses to pay premiums on a life insurance policy they own. It’s simple to set up and administer. A restricted executive bonus arrangement (REBA) adds vesting conditions so the benefit also works as a retention tool.

Split-dollar life insurance

The business and the executive share the cost and benefits of a permanent life insurance policy, which can provide both death benefit protection and supplemental retirement value.

Side by Side

Non-qualified vs. qualified plans: what’s the difference?

Qualified plans (401(k), cash balance) Non-qualified plans
Who is covered Most eligible employees Only the people you choose
Contribution limits IRS annual limits apply No IRS contribution limits
Nondiscrimination testing Required Not required (for a select group of key employees)
Employer tax deduction When the contribution is made Usually when the benefit is paid or taxed to the employee
Asset protection Held in a trust, protected from company creditors Generally a company asset, subject to company creditors

Qualified and non-qualified plans aren’t either/or. The strongest designs use both.

How It Fits Together

The top layer of your Retirement Plan Stack

At Life, Inc. Retirement Services, we design benefits as a Retirement Plan Stack. Executive benefits are Layer 4, built on top of the qualified plans:

  • Layer 1, 401(k): $24,500 in salary deferrals for 2026, plus catch-up contributions at 50 and above.
  • Layer 2, Profit sharing: employer contributions designed to favor owners and key people.
  • Layer 3, Cash balance plan: age-based contributions that can add $100,000 to $300,000+ a year.
  • Layer 4, Executive benefits: non-qualified plans and insurance strategies that reach beyond qualified plan limits and target exactly who you want to reward.

Because we also design and administer your qualified plans, all four layers work together instead of in separate silos.

How We Build Your Benefits

From first call to final paperwork, we handle the design, the math, and the administration.

1

Review Your Business

We look at your entity type, key people, current plans, and goals to see what fits.

2

Design the Benefit

We choose the right structure, who it covers, vesting, and how it’s funded.

3

See the Numbers First

You get a clear illustration of the cost, the tax timing, and the value to each participant before you commit.

4

We Run It for You

Plan documents, required filings, and ongoing administration, coordinated with your qualified plans.

Who It Works For

Who should consider executive benefits?

  • Businesses with key employees they can’t afford to lose, such as top producers, managers, or future successors
  • C corporations, where deferred compensation can shift income for owners and executives
  • Owners and executives who already max out their 401(k), profit sharing, and cash balance plans
  • Businesses planning a succession or sale that want to keep leadership in place through the transition

A note for S corporation and LLC owners: because business income passes through to your personal return, deferred compensation usually doesn’t reduce an owner’s own taxes the way it does in a C corporation. Executive benefits can still be very effective for your key employees, and insurance-based strategies may work for owners. We’ll tell you which approach fits your entity.

Before You Start

What to know before you set one up

  • Deferred compensation is an unsecured promise. The money generally remains a company asset, so participants are exposed if the business runs into financial trouble.
  • Section 409A rules are strict. Timing of elections and payouts must follow IRS rules, or participants can face immediate taxation and penalties.
  • Funding matters. Many businesses informally fund their obligations with company-owned life insurance or investment accounts so the money is there when benefits come due.

We design, document, and administer these plans so they work the way they’re supposed to.

Who We Are

Why business owners work with Life, Inc.

  • Everything under one roof. Plan design and administration, investment advisory, and insurance strategies, all from one team. No juggling three different firms.
  • A credentialed, in-house team. Our plan specialists hold industry designations including QKA, QPA, and AIF, and handle your plan year round.
  • Independent and unbiased. We work with the recordkeeper that fits your business and don’t take kickbacks from any of them.
  • Custom, not cookie-cutter. Every plan is designed around the owners’ tax goals first, then built to pass IRS testing.
  • Nationwide. We design and administer plans for businesses across the country.

Learn more: About Us | Cash Balance Plans | Group Retirement Plans | FAQ

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FREE Consultation!

Our Most

Asked Questions

What is a non-qualified retirement plan?

It is a retirement or compensation benefit that doesn’t follow the IRS rules for qualified plans like a 401(k). That means the business can offer it to only select employees, with no IRS contribution limits, in exchange for different tax timing and less asset protection.

How is a non-qualified plan different from a 401(k)?

A 401(k) must cover most eligible employees, has annual IRS limits, and holds assets in a protected trust. A non-qualified plan covers only the people you choose, has no IRS contribution limits, and its assets generally remain with the company until benefits are paid.

Can I offer it to only certain employees?

Yes. That’s the main advantage. Deferred compensation plans are generally limited to a select group of management or highly compensated employees, and you can choose different benefits for different people.

Are non-qualified plan contributions tax deductible?

It depends on the type of plan. With deferred compensation, the business usually deducts the benefit when it is paid and taxable to the employee. With a Section 162 executive bonus plan, the bonus is generally deductible when paid.

What happens to the money if the company has financial trouble?

In most deferred compensation plans, the money stays a general asset of the company, so participants could be treated like other unsecured creditors. That’s why plan design and funding strategy matter.

Does a non-qualified plan make sense for an S corp or LLC owner?

Usually not for deferring the owner’s own income, because pass-through income is taxed to owners either way. It can still be a powerful tool for your key employees, and insurance-based strategies may help owners. We’ll review your entity type with you.

How do businesses fund executive benefits?

Many businesses informally fund their future obligations with company-owned life insurance or a dedicated investment account. Others use executive bonus or split-dollar arrangements, which are built around life insurance from the start.

Some Of Our Trusted Partners:

Life, Inc. Retirement Services does not offer tax advice. Please always consult your tax professional about your eligibility for tax credits.

 

Life, Inc. Retirement Services is a Registered Investment Advisory Firm of the state of Ohio and licensed in Florida and Maryland. All emails and communication are meant to be informative and educational and should not be considered a sale of security until proper notification and disclosures are given.